Experience the new generation of permantent straightening products: Straighten it by Wella Professionals. Concise yet complete range, to help you satisfy all your clients’ sleekness dreams.
STRAIGHTEN ITFor long-lasting straight hair that looks and feels incredibly lively. Mild for coloured and sensitive hair.
STRAIGHTEN ITFor long-lasting straight hair that looks and feels incredibly lively. Intense for normal and resistent hair.
